expert advice

Learn From the Best

Ascend 2022 is officially in the books. IAMS’ second-annual virtual kick-off brought some of the top experts in the financial industry together in one place; we consider the event to be a great success and would like to thank everyone who made it possible. The presentations at Ascend covered a wide array of industry-relevant topics.…

Facebook business marketing

Year-End Facebook Primer

Facebook, despite the seemingly constant barrage of controversy, isn’t going anywhere anytime soon. Not only is Facebook here to stay, it’s poised for continued growth as we move into 2022. A recent poll found that 79% of marketers bought paid advertising on Facebook. And 50% of them plan on increasing their investment in the platform.…

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The Great Facebook Crash of 2021

If you’re reading this, it’s safe to assume you survived the Great Facebook Crash of Oct. 4, 2021. The massive outage took down Facebook, Instagram, and WhatsApp for roughly six hours. Like any other website or social media network, Facebook is prone to the occasional outage. While most are brief, the most recent crash was…

Instagram user liking his own photo on Instagram.

Should You Have an Instagram Page?

Instagram has become a star in the world of social media marketing. Once used primarily as an image-sharing platform, the platform has made great strides toward becoming a valuable tool for businesses. But is it right for your business? Instagram Vs. Facebook There are reasons many producers might prefer a platform like Facebook over Instagram.…

Broadcaster live in a studio

Why You Should Start Podcasting

Podcasting is an often-overlooked brand awareness vehicle. Podcasts are of the most portable accessible forms of content available. People listen to them nearly everywhere they go – at home, the office, the gym, in the car. With podcast fans living in an estimated 50% of US homes, the opportunity is there to reach new consumers.…

Mature financial agent showing new investment to young couple. Happy financial advisor discussing with a couple their mortgage loan. Happy couple consulting their bank agent about savings plan.

Annuity Awareness Month 2021

June 1st marks the start of Annuity Awareness Month. IAMS has been working diligently to advocate for and provide education about the use of annuities as a sustainable retirement vehicle. Those efforts are beginning to pay off in a big way.  In conjunction with our partners at NAFA (the National Association for Fixed Annuities), IAMS…