With the coronavirus outbreak impacting operations all across the country, we here at IAMS, Inc. felt it would be good to offer a space to roundup carrier updates and process changes. Check here often and as always, if you have any questions, please reach out at 1.800.255.5055. AIG Lifting of COVID-19 Underwriting Restrictions Effective Wednesday,…
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Marketing tips to help advisors write more business by overcoming some of the most common annuity objections and misconceptions.
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While there is no secret recipe for the perfect landing page, there are ways to significantly boost your chances of turning a click into a conversion.
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Real-time marketing activities can show that you are a reliable source of information and assistance The last two years have seen a whirlwind of events and actions that have directly impacted consumers’ personal finances. The coming months are likely to bring more. The question is, how are you going to respond? Responding quickly to current…
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The relationship between you and the client is one of your most important assets. Focusing on loyalty and long-term engagement will almost always pay off more than “turn-and-burn,” sales-focused approaches. This is especially true today when people value experience, communication, and personality. Not only do they value these attributes, but they have also come to…
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The average office worker receives more than 120 emails a day. Many of them are flagged as spam, which is exactly what you want to avoid if you expect any return on your email marketing campaigns. As inboxes become more inundated, email campaigns need to become more focused and more relevant to stand out. Unfortunately,…
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Disability insurance is perhaps one of the most overlooked, yet valuable, products available to consumers. According to the Council for Disability Awareness, roughly 51 million working adults will have nothing but Social Security to rely upon should an injury or medical condition leave them unable to work for an extended period of time. To call…
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Regardless of your line of work, professional development is paramount to success. This is especially true in the financial services space. This has always been a fast-paced industry, but the past two years have thrown more wrenches into the proverbial gears than any of us have seen in a long time. Global turmoil. Inflation. An…
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As we’ve discussed in recent weeks, April is one of the biggest months for CD renewals. Despite low rates, untold amounts of money will roll back into CDs. This means lower spending power for those who rely on CDs for savings vehicles. So why are so many consumers willing to renew rather than replace? Reasons…
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In last week’s Marketing Corner, we covered the history of CD replacement months. Traced back to the October 19, 1987 “Black Monday” stock market crash, this marketing opportunity comes around every April and October due to the product’s 6- and 12-month renewal periods. As a financial professional, you’re probably already familiar with this history lesson.…
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April and October are traditionally known as CD replacement months, a designation that traces back to the October 19, 1987 “Black Monday” stock market crash. Investors, scrambling to protect their assets from the collapsing market, found safe harbor in Certificates of Deposit. The story behind CD replacement month highlights how major economic events can leave…
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